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Email Marketing
Guide
by Boris
Bugarski, CEO
of mUrgent.

Email Marketing - for Franchise Systems


Whether you are a 10-unit franchise or a national franchise chain with complexity, mUrgent has a custom franchise email marketing solution for your system. mUrgent carefully listens and understands how your franchise is growing. Too often, franchisees start the email marketing process without the franchisor, creating their own local store email marketing program that can lead into putting the brand at risk.

The franchise email marketing programs offered by mUrgent are 100% custom-created around your franchise model, giving flexibility and degrees of control to the franchisor and each franchisee. mUrgent's local store email marketing gives your franchise system a dedicated marketing team that will help educate everyone involved on best practices, email design, and our ability to create a complete local store (or territory) email marketing program.

We give you a dedicated and experienced franchise marketing team that will work directly with you and your franchisees month after month, building and improving on your successes. We train, execute and coach both franchisor and franchisee throughout the process, month after month.

What's more, mUrgent offers both self-service and full-service email marketing platforms for franchisees. These additions make it easier to either complete their own email marketing campaign and send, or have mUrgent fulfill 100% of the management and email marketing, including design, copy, send and reporting, with a dedicated Account Manager for each franchisee.

With mUrgent, your franchise gets more flexibility, a custom program, and both self and full service email marketing to pack the best punch in any economy.


  • » Brand consistency – mUrgent will work with
        you or your franchise ad committee to ensure
        that all messages are consistent with your brand
  • » Custom design library for use by your franchisees
  • » Dedicated franchise marketing expert who works with you
        month after month
  • » Flexible payment options including payment from your ad
        fund or payment from each franchisee
  • » The ability to have different programs for different regions
Franchisee Benefits

  • » Simplicity – mUrgent makes it easy for franchisees to send
        out professional emails
  • » Social media integration that makes it easy for customers to
        share your message

  • » A custom design library and unlimited self-serve emails
  • » Unlimited standard signup cards to make list building easy



Although every single situation is unique and every plan here is customized, a typical franchise marketing plan might include one mUrgent-designed email from the company as a whole, along with another for each specific franchisee. All accounts would also have unlimited access to send brand-consistent emails through our self-service software.

By empowering your franchisees with email marketing by mUrgent, you can increase brand awareness and improve your overall brand image.

Call us today at 877.289.7250 to find out more about what mUrgent can do for your franchise.
Call today! 
877-289-7250

Free Email Marketing Guide - Download Here


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"With the amount of money
you spend on mUrgent, the
results are great!"
Moe Bonaker
Franchisor, Charo Chicken,
Huntington Beach, CA